Our Take
Olaplex's everyday shampoo — sulphate-free, gentle, and infused with the brand's bond-building active. Cleanses without stripping while providing ongoing structural repair. A solid everyday shampoo for colour-treated or damaged curls who want their wash step to do double duty. Contains silicones, which will build up over time without periodic clarifying — factor that in if you're using it regularly.
Who is this for?
Our assessment — not the brand's claim
Curl Pattern
Porosity
Free From
Ingredients at a Glance
Acrylates Copolymer
Film-forming polymer for hold and texture.
Amodimethicone
✕ AvoidA modified silicone that is substantive to damaged hair. Deposits selectively on areas of …
Divinyldimethicone/Dimethicone Copolymer
✕ AvoidPolyquaternium-11
A vinylpyrrolidone/dimethylaminoethyl methacrylate copolymer. A widely used film-forming c…
Modified Vegetable Protein
A plant protein modified with a silane group, bridging protein and silicone functionality.…
Free From
Want to know more about an ingredient? Browse the ingredient glossary →
How to Use
Apply to wet hair, work into a lather from roots to ends, and rinse thoroughly. Follow with conditioner.
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Where to Buy
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Olaplex
Brand Website
Details
- Type
- Shampoo
- Line
- Bond Building
- Price tier
- premium
- Routine step
- Cleanse
Reviews
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