Our Take
The rinse-out counterpart to the Long & Luxe Shampoo, completing the length-retention system. Contains Hydrolyzed Lupine Protein, Keratin, Hydrolyzed Keratin, Pomegranate Juice, and Passion Fruit to strengthen and detangle. Protein-containing — if using both the shampoo and conditioner, monitor for protein overload, especially if your hair is already fine or high-porosity. Pair with the Long & Luxe Shampoo for the full system.
Who is this for?
Our assessment — not the brand's claim
Curl Pattern
Porosity
Free From
Ingredients at a Glance
Water
Universal solvent and primary base of most hair products.
Hydrolyzed Lupine Protein
Strengthens and repairs damaged bonds
Keratin
Strengthens and repairs damaged bonds
Hydrolyzed Keratin
Keratin protein that has been hydrolysed (broken into smaller peptides). Can penetrate or …
Balsam Fir Resin
Free From
Want to know more about an ingredient? Browse the ingredient glossary →
How to Use
After shampooing, apply to mid-lengths and ends. Detangle carefully with a wide-tooth comb starting from the ends and working up. Leave for 3–5 minutes, then rinse. The detangling step matters most for length retention — take your time and work in sections to minimise breakage.
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Where to Buy
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As I Am Europe
Details
- Type
- Conditioner
- Line
- Long & Luxe
- Price tier
- budget
- Routine step
- Condition
Reviews
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